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EMPOWERING YOU TO GET ONLINE

We understand that the journey to creating a website can be a little daunting at the beginning. We were once there, and we work with many clients who often feel the same way – overwhelmed, not sure what questions to ask, and don’t really know where to start.

Having worked online since 2007 and have been creating websites for just a long, we’ve got your back! We know the world of computers, and websites have their own language, and the jargon can be confusing and sound like gobbledegook. We hope that our Frequently Asked Questions and Blog Posts can help you to understand a little more.  

We want to empower you with the knowledge to manage and update your own website.

The Technical Stuff

What is a Domain Name?

Simply put, a domain name is your address on the internet, your website address.  This is how people find your website online. As an example, our domain name is startsmartwebsite.com. Think of it as your online postal address.  Once you have registered your domain name it will be yours for as long as you pay for it.

How do I get a domain name?

You register and purchase your domain name from a domain name registrar. Domain name registrars have been accredited by ICANN (Internet Corporation for Assigned Names and Numbers), which is a non-profit who has been delegated the responsibility to manage the Domain Name System.

There are many providers, and it is important to identify whether you are buying a local domain name (e.g. .co.uk or .com.hk or .com.au) or a global one (.com).

We use NameCheap , others are Domain.com, Hover.com, Names.co.uk, Domainregistration.com.au, and hkdnr.hk. When you buy / register for a domain name, you actually pay an annual fee to the domain name registrar (e.g. NameCheap) so that the domain name remains registered under your name.

Should I choose a .com domain?

Domain names are available with many different endings.  When you go to somewhere like NameCheap to find a domain name they will give you all the options of endings that are available e.g. those that haven’t been purchased by someone else. The most popular one is .com, so our website is www.startsmartwebsite.com.  There are lots of other options such as .org or .net.  There are also country specific domain names which end with a country extension like co.uk for the United Kingdom, or .hk for Hong Kong, or .com.au for Australia.

The top level domains are .com, .org, .net and your country specific extension e.g. .co.uk.

What is hosting?

In essence, Web hosting is a service that allows your website to be viewed on the Internet. So if you remember your domain name is your postal address, your web hosting is your actual house.  Without hosting your website cannot go live on the internet.  It would be like having a postal address and no actual house.  

There are many providers, and if you are offering a service locally only, it is always best to find a hosting provider locally.

We understand that managing your hosting when you first start can be a little daunting. We do offer ongoing web support, as well as hosting.

What is a SSL Certificate?

An SSL (Secure Sockets Layer) certificate is a must! It plays a vital role not just to secure your website but it also shows your users, customers, and potential clients, that your site can be trusted to input credit card and other viable details. It also allows Google to determine if your site should be trusted and to show in search results. Your website address will show that it is secure by going from http:// to https://www.startsmartwebsite.com

You may have noticed on your web browser, where you type a website address, that you will be warned; “this site is not secure”. This is a website that has not got a SSL certificate. A website that is secure is usually indicated by a padlock icon.  If you haven’t noticed this before, you probably will now.

What is Search Engine Optimisation (SEO)?

Search Engine Optimisation, also known as SEO, is all about getting your website higher up in the search results on search engines such as Google. The higher up the results you are the more traffic (and customers) you’re likely to get. There are many aspects to achieving good SEO, one of these is the content that you will write on each page. 

Start Smart Websites

Why choose WordPress?

WordPress is incredibly user friendly for beginners.  We also use something called Divi Builder which adds to the simplicity for people who are new to websites.

  1. It’s super popular! WordPress is, by far, the most popular open source Content Management System (CMS), used by approximately 75 million websites and over 50%-60% of these are WordPress.
  2. WordPress is Search Engine Friendly and will help you rank higher in search engines (such as Google).
  3. WordPress is really beginner and user friendly and great for both a website and blog.
  4. WordPress has great security features and will provide you peace of mind

Why not read more our blog Why WordPress to find out more.

What is a Theme?

A theme is like a template. It is essentially a website that has been pre-designed so you can visually see where information on the site is to be entered, and where images can be added.

Our themes have been created with the service-based business owner in mind. We’ve created a range of styles and different colours to appeal to a broad range of likes, however, the beauty of these pre-designed themes, is that we can change the colours, fonts, images etc. to align with your brand.

Using a pre-design theme makes having a website more affordable. Our themes include home, about, services, testimonials, and contact pages, as well as a blog, newsletter sign up options, and more.

Each theme has a different feel so it is important you visit our Theme page and find the theme that resonates with you and your business and you feel would suit you.

Which package, Start Up and Professional?

From a long term perspective, all our themes have been created to empower you to manage and update your own site.

For those that are on a tight budget or are a little more tech savvy, the Start Up package might be the right one for you because we’ll do all the technical bits like get your website site up on your own hosting, and customise the colours and font. Once we’re done, we hand the site over to you to add your own content.

Whereas, the Professional package is for those less technically inclined, or are time poor, and know they need assistance with adding the content, images and make sure it can be found online.

Each package includes:

  • Full Technical Installation and Setup
  • Pre-designed themes with pre-made pages ready for your content
  • Integrated Blog
  • Full Instructions on how to edit your website, with great tips and ideas
  • Mobile optimised and fully responsive
Why are your prices in HKD?

We are a Hong Kong based company, serving clients globally. If needed, we are happy to provide a quotation in USD, AUD, or GBP.

Are there any hidden costs?

There are no hidden costs! We have made creating a website as simple and as cost effective as possible for you. You can spend a fortune on website design, however, you don’t need to, and our Professional or Start Up package is all you need to build a beautiful website.

If you want something a bit more custom, with additional features such as event listings, a membership site, payment gate etc. that is our Custom package, and after discussing your needs, will provide you with a quotation.

I'm not tech savvy or confident with new software, do I get ongoing support?

Throughout the process, we will be there every step of the way. Based on your package, we’ll provide you with guidance, as well as user cheat sheets and instructional videos. While it might be daunting, honestly, it isn’t as scary or difficult as you might think!

Once your website is launched, you do receive 30 days technical support, if anything was to go wrong. We also offer ongoing support packages for a small monthly fee.

A brand new website that fits my brand perfectly.

Nicole and her team have been instrumental in scaling up my business by creating a brand-new website that is easy to maintain and fits my brand perfectly. This has been great in helping me to get my name "out there." The team are wonderful to work with: super-responsive and dedicated to making me shine online. I can't recommend them highly enough!

Britta Butler, Founder, Britta Butler Designs

Made a significant difference to my business.

I’ve worked with the team on two occasions to rebuild commercial websites for my business. I highly recommend their services for anyone looking for a one-stop solution partner to build a simple, attractive and effective website for a small business. I found them to be very easy to work with because they are super structured in terms of planning for the necessary inputs and work to be done. They limit the systems they work within so that they can be very efficient and knowledgeable. In addition, they were able to make decisions about the look and usability of the website that suited me perfectly and saved me a lot of trouble. The results are two websites that I’m proud of that bring me business every day.

Angela Spaxman, Founder, Loving Your Work & Spaxman Limited

Offered invaluable insights and suggestions.

A huge help working with Anna on the redesign of our website. Anna quickly understood our client base and therefore the look and feel we were after. She offered invaluable insights and suggestions both in terms of content and design and was able to translate web requirements into something I could work with. I wouldn’t have made the progress we did without Anna’s support. We now have a website that we’re really proud of.

Suzanne Lines, Executive Coach, abamentis Ltd

I couldn’t work with a better company.

And they rocked it people. I couldn’t work with a better company. I love these guys, they were SO easy to work with, so patient, and so professional. If you’re looking to work with people who come from a place of integrity, I highly commend Nicole Graham and the team at Bauhinia Solutions.

Michelle Chant, Soul Coach, Holistic Therapist

Beautiful websites at low cost.

Bauhinia offers beautiful websites at low cost. The customer service was thorough and friendly. 

Dr. Monica Borschel, Clinical Psychologist

The whole process was efficient and effective.

When I was setting up my business as a sole trader, I was so fortunate and grateful to have the expertise, guidance and support of Nicole and Anna to help me with my website.  The whole process, from vision to implementation, was efficient and effective and the final product is an ideal representation of me and my business.

Aran, Founder, Trainer and CoachMindTheFullness