Founder and Director
Nicole started blogging after moving to Hong Kong in 2003, started learning to create websites in 2005 and has been providing virtual support since 2007. Having grown alongside WordPress, Nicole has designed and built her own websites as well as many client sites. She started out hand coding the CSS files, and as WordPress and technology evolved, she shifted to creating almost custom designs using premium themes from StudioPress and Elegant Themes.
Over the past 10 years Nicole has noticed how much more empowered women are to start their own business, and with this in mind, felt it was time to offer an almost custom website design solution. Nicole’s goal is to empower 1,000 women to manage and maintain their own website (until they’re ready to outsource it due to business success and growth).
Anna has been working with Nicole since early 2014, and over this time she has assisted with WordPress content updates, project management of website restructures, and the design and development of client websites. Anna has designed a number of our current demo themes.
In conjunction with the website support, Anna has been involved in creating quality social media content. Drawing from her past experiences, her broad knowledge of psychology and her deep understanding of ‘what makes people tick’, Anna is able to design detailed social stories and seamlessly switch between the voice, tone, and branding of various clients.
Anna’s role as Community Manager is to support clients as they purchase and learn how to update and manage their websites. You’ll see Anna along with Nicole active in our Closed Facebook group (specifically set up for our clients).
Virtual Assistant – Graphics Design
Genevieve has been working with the Start Smart Website team for the past year and has assisted with the creation of our WordPress themes as well as helping with our client websites. Genevieve has solid experience in customer and administrative support.
With many experiences in different fields, Genevieve has become adaptable to different environments, industries and tools. She has wonderful knowledge of WordPress and the technical aspects of our themes. Genevieve is a valued member of the Start Smart team and is always happy to help you wherever she can.
Marjorie May Stach
Virtual Assistant – Web Development
Marjorie has been working with the Start Smart Website team for a few months and has assisted with the creation of our client websites. Marjorie has solid experience in web development and technical support
With many experiences in different fields, Marjorie has become adaptable to different environments, industries, and platforms. She has excellent knowledge of WordPress and the technical aspects of our themes. Marjorie is a valued member of the Start Smart team and is always happy to assist you in any way she can.
A huge help working with Anna on the redesign of our website. Anna quickly understood our client base and therefore the look and feel we were after. She offered invaluable insights and suggestions both in terms of content and design and was able to translate web requirements into something I could work with. I wouldn’t have made the progress we did without Anna’s support. We now have a website that we’re really proud of.